I’m Yemi Alade, professionally known as YEMIOYATO. I'm a London based creative director, visual artist, psychology enthusiast and all round creative powerhouse. I've directed, shot and consulted branded campaigns & editorials for the past four years. Creating visual works for the likes of Calvin Klein, London Design Festival, Nandos EU, Reebok UK&IRE and many more. My passion ultimately lies in telling authentic stories that elicit lasting emotional connections in audiences.